Intelligent Engagement Solutions

LivePerson Intelligent Engagement solutions help you segment and target your site visitors in order to focus resources more effectively and drive added value through the online channel.

Critical to the success of any Intelligent Engagement solution is:

  • Third-generation, real-time engagement technology that ensures the right visitor is targeted at the right moment in order to encourage desired sales, service and customer experience outcomes, while maximizing the number of engagements per hour.
  • A proven methodology for maximizing sales yield, driving incremental contribution, first contact resolution, customer satisfaction and retention based on extensive domain expertise earned through thousands of value-driven sales and service deployments.
  • Performance measurement and analysis of trends, incremental value and operational cost savings.

Benefits:

  • Additional boost in site yield, labor yield and customer satisfaction
  • Reduction in program management costs
  • 20-30% increase in incremental online sales*

* Proven with the use of Predictive Targeting

LivePerson Intelligent Engagement solutions provide three methods for segmenting and targeting visitors for real-time visitor engagement:

  1. Rules-based Targeting - The foundation for LivePerson Intelligent Engagement solutions is customizable, Rules-based Targeting, which leverages a sophisticated and robust rules engine to monitor and categorize virtually any visitor behavior using "if-then-else" logic.
  2. Prioritized Targeting - Extends the intelligence of customizable business rules to match the level of service and agent skill set to the class of visitor and type of need. Designed to improve business results and overall customer experience, Prioritized Targeting allows the enterprise to prioritize visitors for engagement based on decision logic, instead of the "first-in / first-out" approach of standard rules.
  3. Predictive Targeting - Enhances (and, in some cases, replaces) Rules-based and Prioritized Targeting with a dynamic approach to identifying and responding automatically to visitor trends as they evolve. Harnessing the power of pattern recognition, Predictive Targeting analyzes and predicts in real time the likelihood that each individual visitor will accept an offer of engagement and convert, then sends invitations based on those probabilities.